{"title":"Matcha","description":"\u003ch2\u003eThe matcha ritual, without leaving home\u003c\/h2\u003e\u003cp\u003eMatcha isn't just green tea powder: it's a ritual perfected over centuries in Japan, leaf by leaf, grind by grind. At KOHI \u0026amp; CHA we select authentic Japanese matcha — from our everyday range to ceremonial, Japanese-origin matcha — so that ritual reaches your cup intact.\u003c\/p\u003e\u003ch3\u003eCeremonial matcha vs. premium matcha: which one to choose?\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eCeremonial matcha\u003c\/strong\u003e is the highest category: first harvest, shade-grown, stone-ground, meant to be drunk on its own. Our everyday \u003cstrong\u003epremium matcha\u003c\/strong\u003e offers a great balance of flavour and price for regular drinking, whether plain or as a latte. If you're unsure, start with the everyday one; if you already know matcha, ceremonial is a different experience.\u003c\/p\u003e\u003ch3\u003eMatcha latte and flavoured matcha\u003c\/h3\u003e\u003cp\u003eFor anyone who prefers matcha with milk, our matcha latte line combines quality matcha with flavours like coconut or mango — ready to dissolve, without losing the essence of green tea.\u003c\/p\u003e\u003ch3\u003eEssential accessories\u003c\/h3\u003e\u003cp\u003eChawan, chasen, chashaku, sifter and naoshi: every piece has a purpose in traditional preparation. You can explore them in our accessories collection.\u003c\/p\u003e","products":[{"product_id":"matcha-premium-1kg","title":"Matcha Premium — Té Verde en Polvo Origen China | 1kg","description":"\u003cp\u003eEl matcha que tomamos cada día, no solo en ocasiones especiales. Origen China (Jingshan\/Wuyi), molido a la piedra para conservar su color verde vibrante y su sabor equilibrado.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMolienda a la piedra, más fina que la industrial\u003c\/li\u003e\n\u003cli\u003eCalidad uniforme de lote a lote\u003c\/li\u003e\n\u003cli\u003eFormato profesional de 1 kg — mejor coste por preparación que un bote pequeño\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eConvencional, sin certificación ecológica. Certificado ISO 22000:2018 y HACCP, libre de transgénicos, apto vegano.\u003c\/p\u003e\n\u003cp\u003eTradicional: 1-2 chashaku (≈1-2 g), 60-70 ml de agua a 70-80°C, batir en \"W\". Latte: disuelve en agua caliente y completa con leche o bebida vegetal. Guarda en lugar fresco y seco, protegido de la luz.\u003c\/p\u003e\n\u003cp\u003eDescubre también nuestra \u003ca href=\"\/en\/collections\/matcha-latte\"\u003elínea de Matcha Latte\u003c\/a\u003e, elaborada con el mismo matcha de nuestra gama.\u003c\/p\u003e","brand":"KOHI \u0026 CHA","offers":[{"title":"1kg","offer_id":54540640354631,"sku":"KC-MATCHA-PREMIUM-1000","price":99.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/7888\/9031\/files\/BOLSITA_POR_ALANTE_RECORTADA_2b635427-6b81-45a1-8920-433289bafc2e.png?v=1786110493"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0993\/7888\/9031\/collections\/Gemini_Generated_Image_mc4m6xmc4m6xmc4m.jpg?v=1788776643","url":"https:\/\/kohiycha.com\/en\/collections\/matcha.oembed","provider":"KOHI \u0026 CHA","version":"1.0","type":"link"}